This Privacy Policy describes how AkibaCardMap ("the Service") handles your personal information. The Company complies with the Act on the Protection of Personal Information and other applicable laws and regulations. Please review this policy before using the Service.
1. Operator Information
This Service is a web service and LINE Mini App operated by GUZEN Inc. (株式会社偶然, hereinafter 'the Company'), providing information about trading card shops in the Akihabara area.
- Operating company
- GUZEN Inc. (株式会社偶然)
- Address
- Dai-3 Higashi Bldg. PH01, 1 Kanda-Hirakawacho, Chiyoda-ku, Tokyo 101-0027, Japan
- Representative
- Junichi Matsumoto
- Contact point for complaints, inquiries, and consultations regarding the handling of personal information
- the inquiry form within this Service
2. Information We Collect
We may collect the following information. The Service does not obtain your LINE friend information, chat content, or credit card information.
Automatically collected information
- Access logs (IP address, browser type, referral URL, date and time of access)
- Device information (OS, screen size, language settings)
- Usage activity within the Service (pages viewed, clicks, search queries, etc.)
- Identifiers and settings stored in cookies and the browser's local storage (Chapter 3)
Location data
Your device's location is used only when you use the current-location feature, and only with your permission in the browser. Location data is used to show your current location. When you create a route, your current location is sent to the Company's servers as the starting point; it is used only to calculate the route and to create a link that opens it in Google Maps, and is not stored. If you open that link, the starting point is sent to Google. For communications with external parties when a map is displayed, see Chapter 8.
Information you provide
- LINE user ID at login
- Display name and profile picture received from LINE (used only to display them on screen and not stored in the Company's database)
- Favorite shop registrations
- Information entered in the inquiry form (name, email address, message, etc.; for shop representatives, this includes the shop name, phone number, and type of inquiry). To prevent unauthorized use, we also record your IP address and language
- User preferences such as language and theme settings
Shop owner and administrator account information
- Email address, password (stored in hashed form), and assigned shops
3. Cookies and Tracking Technologies
The Service uses the following types of cookies and similar technologies (including the browser's local storage).
- Essential cookies: Used to maintain authentication state, language settings, theme settings, and cookie consent preferences. These are necessary for the basic functionality of the Service and cannot be disabled.
- Analytics cookies: Google Analytics 4 is used to understand Service usage and improve our Service. These are sent based on your consent.
- Advertising cookies: Third-party advertising services may use cookies to display relevant advertisements. These are enabled based on your consent.
You can change or withdraw your cookie preferences at any time through the "Cookie Settings" option in the Service. If you reject cookies in your browser settings, some features, such as login, may become unavailable.
4. Use of Google Analytics
The Service uses Google Analytics 4, provided by Google LLC, to analyze usage patterns.
- Google Analytics uses cookies to collect data about your use of the Service (page views, session duration, features used, etc.).
- Collected data is processed as statistical information and is not used to identify individuals.
- For information on how Google handles data, please refer to Google's Privacy Policy.
- To opt out of Google Analytics data collection, you can disable "Analytics cookies" in the Service's cookie settings or use the Google Analytics Opt-out Browser Add-on.
5. Advertising
The Service may use third-party advertising services (such as Google AdSense).
- Advertising providers may use cookies to display advertisements based on your interests.
- To disable personalized advertising, you can turn off "Advertising cookies" in the Service's cookie settings or opt out through each advertising provider's settings page.
- Advertising providers may set cookies in your browser and collect access data in connection with ad delivery.
- For how Google uses information to deliver advertising, please refer to Google's policies.
6. Purpose of Use
We use collected information for the following purposes:
- Providing, operating, and maintaining the Service
- Identity verification, login authentication, and account management
- Providing features for shop owners (such as editing shop information)
- Responding to inquiries and to requests to correct or delete listed information
- Improving user experience and enhancing features
- Analyzing usage patterns and statistical processing for Service improvement
- Delivering advertisements and measuring their effectiveness
- Detecting and preventing unauthorized use, unauthorized access, and excessive requests
- Notifying you of important matters, such as changes to the Terms or this Policy
- Compliance with legal requirements
If we use information for any purpose other than the above, we will notify you in advance within the Service and, where required by law, obtain your consent.
7. Third-Party Disclosure
The Company does not provide personal data to third parties without your consent, except in the following cases:
- When required by law
- When necessary to protect a person's life, body, or property and it is difficult to obtain your consent
- When especially necessary to improve public health or promote the sound development of children and it is difficult to obtain your consent
- When it is necessary to cooperate with a national agency or similar body in performing duties prescribed by law, and obtaining your consent may impede the performance of those duties
In addition, due to the way the Service works, data may be provided to or shared with the following third-party services.
- Google LLC (usage analysis via Google Analytics, advertising via Google AdSense)
- X Corp. (display of the official X latest post, only after you consent to 'Advertising')
- LY Corporation (authentication processing via LIFF SDK)
For transmission to CARTO (map tile delivery), see Chapter 8; for handling outside Japan, including Cloudflare (relaying communications), see Chapter 9.
8. External Transmission via Cookies and Similar Technologies
To improve convenience, analyze usage, deliver advertising, and display maps, this Service may transmit information from your device to the following providers (disclosure regarding external transmission under the revised Telecommunications Business Act).
Google Analytics (Google LLC / USA)
- Information transmitted
- Cookie identifiers, pages viewed, referrer, device and browser information, approximate region
- Purpose
- analysis of access status and improvement of the Service
- How to stop
- disable 'Analytics' in 'Cookie Settings' within this Service
Google AdSense (Google LLC / USA)
- Information transmitted
- Cookie and advertising identifiers, browsing information
- Purpose
- delivery and optimization of advertisements
- How to stop
- disable 'Advertising' in 'Cookie Settings' within this Service
X (X Corp. / USA)
- Information transmitted
- IP address, device and browser information, page viewed (when the official X embed on a shop page loads)
- Purpose
- display of the official X latest post
- How to stop
- disable 'Advertising' in 'Cookie Settings' within this Service
CARTO (map tile delivery provider)
- Information transmitted
- IP address, device and browser information, map area displayed
- Purpose
- display of maps
- How to stop
- cannot be stopped because it is necessary to display maps (nothing is transmitted if you do not open a map page)
Cookies related to analytics and advertising are not transmitted unless you consent.
9. Security Control Measures and Understanding of the External Environment
To prevent leakage, loss, or damage of retained personal data and to otherwise ensure its secure management, the Company has implemented the following measures.
- Organizational measures: clarifying responsibility for the handling of personal data and confirming the status of handling
- Personnel measures: limiting the personnel who handle personal data and informing them of points to note
- Physical measures: servers are managed in the data center of a provider in Japan, and entry and exit controls follow that provider's standards. We manage handling equipment and media and endeavor to prevent theft
- Technical measures: minimizing access privileges, storing passwords in hashed form, encrypting communications (TLS), and restricting excessive requests
Understanding of the External Environment
As the Service uses U.S.-based providers, the Company may handle personal data in the United States (access analysis and advertising: Google / relaying communications and storage and delivery of images: Cloudflare). Having understood the systems for the protection of personal information in the United States, the Company implements necessary and appropriate measures for the secure management of personal data. The servers (including the database) are located in Japan.
10. Data Retention and Deletion
- Collected information is retained only for the period necessary to fulfill the purposes of use.
- If you request to disconnect your LINE account (withdraw), the Company will handle the associated information in accordance with applicable laws.
- To request deletion of user data such as favorites, please contact us through the inquiry form.
- Information in cookies and local storage can be deleted at any time through your browser settings.
11. Requests for Disclosure of Retained Personal Data
With respect to your own retained personal data held by the Company, you may request notification of the purpose of use, disclosure, correction/addition/deletion of content, suspension of use/erasure, suspension of provision to third parties, and disclosure of records of provision to third parties.
- How to request: please contact us via the inquiry form within this Service. After confirming your identity, we will respond within a reasonable period in accordance with applicable laws. For requests made by an agent, we may ask for documents confirming the authority to act on your behalf.
- Fees: for the time being, requests for notification of the purpose of use and for disclosure are free of charge.
- Cases where we may decline: we may decline a request in whole or in part where it may harm the life, body, property, or other rights and interests of you or a third party, where it may significantly impede the proper conduct of the Company's business, or where it would violate other laws. In that case, we will endeavor to inform you of the reason.
12. Use by Persons Under 15
Persons under 15 who find it difficult to understand the terms and policies of this Service are encouraged to review them together with a parent or guardian (a person with parental authority, etc.) before using the Service.
13. Response to Data Breaches
If a leakage or similar incident involving personal data occurs, or may have occurred, the Company will, in accordance with applicable laws, report it to the Personal Information Protection Commission and notify the affected individuals, and will endeavor to investigate the cause and prevent recurrence.
14. Changes to This Policy
The Company may update this policy in response to changes in laws or Service content. The updated content and the date it takes effect will be posted on this page, and significant changes will be announced within the Service with reasonable advance notice. Changes to the purposes of use will be made within a scope reasonably related to the previous purposes, and the new purposes will be notified or published. If personal information is to be used beyond that scope, the Company will obtain your consent in advance, except as permitted by law.
15. Contact
For questions or inquiries regarding this policy, or to make a request for disclosure or similar, please use the inquiry form within the Service.
